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Archive for March 13th, 2008

Talking to clients — the Nine Inch Nails way

Posted in Clients, Knowledge on 13 March 2008 | No Comments »

I have one Nine Inch Nails song on my iPod. (And one of their songs sung by another.) I can’t say I am a fan of their music. However, I almost wish I could when I see how fan-focused the band (and their leader, Trent Reznor, in particular) are.
Bob Lefsetz is one of the most enthusiastic, [...]

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